top of page
Increasing Online Sales by 120%
Developed and executed a full-funnel media strategy for an e-commerce store struggling with high ad spend and low returns.
Developed and executed a full-funnel media strategy for an e-commerce store struggling with high ad spend and low returns.
Client
Ecommerce Brand
Industry
Retail & E-Commerce
Duration
3 Months
The Challenge
The e-commerce store was struggling with high ad spend and low returns. They needed a full-funnel media strategy to improve performance and drive profitable growth.
High customer acquisition costs exceeding industry benchmarks by 45%
Low conversion rates across paid social and search channels
Inefficient budget allocation with minimal attribution tracking
Declining ROAS quarter-over-quarter
Strategic Approach
We implemented a comprehensive performance marketing strategy focused on data-driven decision making, continuous optimization, and strategic budget allocation.
Audience Segmentation
Implemented audience modeling and micro-segmentation based on behavioral & purchase signals.
Channel Optimization
Reallocated budget across 12+ channels using predictive analytics and real-time performance monitoring.
Creative Testing
Launched systematic A/B testing framework with 50+ creative variations to identify winning combinations.
Attribution Modeling
Deployed multi-touch attribution to understand the true customer journey and optimize touchpoint investment.
Results that Matter
Within 3 months, our full-funnel media strategy delivered exceptional, measurable results.
+120%
Increase in Online Sales
120%
+45%
Improvement in ROAS
45%
-27%
Reduction in CAC
27%
+85%
Conversion Rate Lift
85%
RanaRomoh
Digital Marketing Strategist specializing in media planning, media buying, and programmatic advertising.
Quick Links
Contact Info
Jordan , Amman
bottom of page